The online dashboard for musicians and their teams.
We have been working on some new features on the Musedash dashboard. The changes should make your life easier when you want to write replies to more people at the same time and if you want to retweet or rephrase status updates. Watch the video below to get an overview of the new features.
I hope you will enjoy the new features. Feedback is always welcome.
Categories: English, Motion Music Manager updates.
On Thursday December 15th I will be hosting ‘Doktank, music & tech’ at the DOKkantine in my home town Ghent (Belgium).
Dok Gent is a ‘working place for recreation and creative maneuvers’ and one of their many initiatives is DOKtank, a platform for inspiring ideas and subjects, presentations, talks, brainstorms and networking… while having a drink.
This issue of DOKtank is meant as a kick-off meeting to build a platform or meeting point for creative people from the music and the technology industry. We want to bring artists, music managers, software developers and hackers together to think about the future of music and internet, to be informed, teased and inspired. It would be our aspiration to build the right environment to host a Music Hack Day next year. Thomas Bonte from Musescore will testify how the Music Hack Days changed his life and how it became the best place for inspiration and networking in the music & tech business.
Categories: English.
This week Snoop Dogg was featured on Hypebot. His personal recipe for connecting with fans is “being me”. This quote is particularly interesting:
“You must stay consistent and cohesive. To be most effective, you have to have a real commitment to putting up content and messaging on a regular basis. You also must have real interactions with your core audience and customers. In a way, social media allows you to build a voice and a persona for your brand — a personification that can work to build your brand’s message.”
The video of the team around Snoop is also interesting to watch. Read the full article here.
Categories: English.
On Musedash we work hard to make your life easier when managing social media. However, we can’t repeat enough that is very important to maintain your website at your own url. ‘Social Media only’ is not the right communication strategy. There is a post on Hypebot which explains very clearly why.
However, social media is still important. They are like billboards that can drive traffic to your own hub: your own website at your own url.
Read the full original article here.
Categories: English.
Running a band and running an internet startup are often quite simular. You need to communicate with your users/fans to improve. We are currently thinking about adding new features to Musedash and we want to hear your opinion. We made a 2-minute survey (you know we treat your time as very valuable) with a couple of questions. You can go to this link to fill in the survey, or if technology doesn’t fail, you can see it right here below.
Your participation is highly appreciated! Spending 2 minutes on this survey can help you and other artists to gain many hours in the future…
Create your free online surveys with SurveyMonkey, the world's leading questionnaire tool.
Categories: English, Motion Music Manager updates.
This week Ariel Hyatt asked a couple of her colleagues music marketers which of the three big social networks is most important: Facebook, Twitter, or YouTube? Of course, there is no clear answer. I advise you to read the whole post, but I highlighted the bits that I found the most thought-provoking.
The truth is these three work in concert with one another and it is vital to use all of them.
Get really good at using the one that you like the most and make the most sense to you. Mastering one Social is better than doing all three half-way.
(Ariel Hyatt)
I do believe that Twitter is only half as powerful without blogging. At 140 characters Twitter is made to send people to links – these may as well be links to your content situated some place where you get the most benefit.
(Rick Goetz)
The first step in deciding which tool is most important is figuring out what you want to achieve. If you are unable to tend to all three platforms named above, the best way to figure out which platform is more important to you is to spend some time using it – without promoting yourself.
(Corey Denis)
A lot of my developing acts view Twitter as a priority because a lot of early adopt/hardcore music fans live there. However, Facebook moves the dial more than Twitter for most of my established acts.
(Cassie Petery)
(Go here for the whole article)
Categories: English.
This week I read a great article that you also should read. I would like to quote in full this well-formulated insight by Zaque Eyn on Music Think Tank.
Most musicians and artists think of only one or two aspects of their career: music and social networking. I find most musicians just go through the motions not really giving it their all, especially when it comes to social networking. In order to improve your skills as a musician, get more gigs and make more money you have to think outside of the box. Improvisation is a key asset to your bag of tricks and can pay you back ten fold. If you always practice what you know you will never learn anything new or improve your craft and skill set. Trying new things out and getting out of your comfort zone forces you to expand your mind…
In fact, the post sums up 10 guidelines to improve your networking skills. This is: offline networking skills. Then, Zaque further elaborates how you should use these guidelines when approaching online social networking. I advise you to read the whole post.
Categories: English.
A handy list brought to you by Hypebot and Pure 360:
Categories: English.
This week I want to draw your attention to a post by Andrew Lewis where he asks the question ‘Do I Really Need a Manager?’.
First, he makes a valuable point that the first important relationship that you should make as an artist is not with a manager, but with an entertainment lawyer. Because: who will assure you that you make a good deal with your manager? Indeed, a lawyer. If you choose a manager, you should do it slowly and carefully. You need to ask yourself what areas of services are needed from a manager, what are your short term and long term goals in the music industry. He sums up a couple of things to consider:
I advise you to read the whole article.
Categories: English.
I always like to point you to things that don’t take much time, but give you lots of interesting information. This Artist RoadMap to Social Media by Brendan Moore is one of the best overviews of the online landschape for musicians (click on the image to enlarge).
Maybe even more important is Brendan’s tip about these plethora of services: Don’t go just sign up for each of these sites. The key to social media is to only use the networks that you can use effectively.
A couple of the services are already incorporated in the Musedash dashboard. A couple of them are on our personal wish list for the future. Which services do you want to be incorporated into Musedash?
Categories: English.
The online dashboard
for musicians and their teams.